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Perception is everything...
8th Edition
A weekly ‘Dwell & Tell’ stocked with insights, facts, and commentary to keep you informed and entertained.
Perception is everything...
Read Time
Coffee Addict: 3 Minutes
Casual Sipper: 7 Minutes
Pre Coffee: 9 Minutes
Quote of the day ~ “ Eventually everthing connects - people, ideas, objects… the quality of the connections is the key to quality per se.”
-Charles Eames
Perception is everything.
Now, before you spill your drink all over yourself as you tiptoe back to your self assembled Swedish dining table.
Try not to drench your hideous white fishing shoes with whatever concoction you're holding in that comically large drinking vessel and let me break it down for you...
You see, the brands you choose to flaunt are like the Instagram filters of real life. They shape how people see you. There are a bazillion tables, cups, and shoes out there, but you picked those specific ones. And here's the kicker: I didn't even have to name-drop any brands, and you already knew what I was talking about.
It's like brand telepathy!
Designers and builders are hip to this game. They've crafted brands so slick that even if their products are as common as cat sh*t, they still stand out. It's not just about having the right credentials or insurance; it's about having a brand that screams to YOU…. "ooh that’s cool!"
So, next time you're shopping, don't just eyeball the price tag. Think about how that company, brand, or product makes you feel. When you strut into a room, every little detail—from your furniture to your oversized drinking vessel to those questionable shoes—sends a message.
Brands get this.
They design their stuff to make you feel all the feels and to make others see you in a certain light.
The key takeaway here is that price alone isn’t always a reliable leading indicator when it comes to choosing a builder or designer.
There are thousands of talented builders and designers out there, each with their own unique style, approach, and expertise. Selecting one that truly aligns with your personal preferences, vision, and needs will significantly enhance the entire building experience, making it fun and enjoyable…
As you take another swig from that giant cup, you might find yourself thinking, "I really should start."
Well, don't worry, I've got you covered.
Simply slide your thumb down the screen of your South Korean or American-made smartphone and hit the link.
This will set you on the right path to getting started.
What’s next?
Start your project journey.
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https://scan2scope.beehiiv.com/